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Instagram has become a major player in the social media landscape.
It's easy to see why: Instagram has billion monthly active users; it's easy to use and share; it's visual and fun.
But how can you best use Instagram for your business?
Check out this episode with Ruthie Gray, an Instagram expert, for a full breakdown of all the ways Instagram can be an asset for your business. She has some of the best tips for growing your page—from creating truly engaging content to building a solid community around your brand.
Ruthie teaches Christian writers, speakers, and entrepreneurs online marketing strategies. Ruthie is also the host of Authentic Online Marketing Podcast.
If you want a deeper dive into Instagram and how to use it most effectively for your business, you're going to want to listen in!
Specifically, this episode highlights the following themes:
✅ The types of content that work on Instagram
✅ Proven ways to get your business noticed on Instagram
✅ Instagram courses to generate more engagement
Links from this episode:
✅ Know more about Ruthie: Ruthie Gray
✅ Enroll in a free mini course: Reels Personality Mini Course.
✅ Sign up for Instagram courses: Authentic Instgram Courses.
✅ Subscribe to Ruthie’s podcast: Authentic Online Marketing Podcast.
✅ Join Instagram workshops: Stories To Market Workshop.
Time Stamps
00:00 - Introduction
00:46 - About Ruthie
01:39 - Instagram vs TikTok
04:06 - Types of Instagram content
08:52 - Reels and in-feed posts
21:15 - Hashtags strategies
25:36 - Instagram caption length
31:20 - The best time to post on Instagram
33:30 - Are Instagram takeovers still effective?
35:02 - Instagram influencers
37:23 - Reels Personality Mini Course (for free)
39:10 - Building e-mail list with Instagram
42:27 - Authentic Online Marketing Podcast
46:37 - Takeaway
56:17 - Takeaway
At Honest Podcasts, we strive to help value-driven companies launch successful podcasts because we have the drive to help others succeed.
Connect with our team to learn how we can help you easily create strategic content that generates strong leads, develops loyal customers, and makes a positive impact.
Have an idea for a future podcast episode (or a guest in mind that you think would be a great fit)? Send us an email at hello@honestpodcasts.com. And don’t forget to follow us on Facebook, Instagram, and YouTube.
