Scaling a SaaS Company with ZERO Marketing Budget
January 19, 2023When was the last time you were absolutely honest about your product or service without worrying about what your customers might think?
It's a hard question to answer. Of course, most of us have been there: trying to decide which angle to take with our messaging when we're trying to sell something. It's a tough line to walk—and sometimes it feels like honesty is out of reach. But if you want to build trust with your customers and a better brand reputation, then honest marketing is essential.
In this first episode, we want you to join us in exploring the three laws of honest marketing and how they can help you build a better brand and business. Travis breaks down each law with examples from his own experience as a marketing expert and business owner while also offering up tips on how you can make these laws work for you too.
So sit back and get ready for an eye-opening explanation of what the honesty factor means to your brand!
Specifically, this episode highlights the following themes:
✅ Three laws/principles of marketing and how to apply them
✅ How to integrate honest branding into your marketing
✅ How honesty builds trust and a good reputation
Time Stamps
00:00 - Introduction
01:40 - First law of honest marketing
05:13 - Second law of honest marketing
08:07 - Third law of honest marketing
14:51 - Brand reputation
At Honest Podcasts, we strive to help value-driven companies launch successful podcasts because we have the drive to help others succeed.
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