How to Grow an Audience From Scratch
May 16, 20235 Ways Your Branded Podcast Can Be Used as a Marketing Tool
June 1, 2023Are you looking to get your name out there and show off your expertise to a targeted audience?
Have you considered being a guest on other people's podcasts?
It's a great way to reach a new audience and have a conversation with potential customers without coming across as too salesy.
But the big question is, how do you actually get booked on someone else's show?
In this episode, I'm switching things up a bit and sharing a clip from a coaching call I had with a client, Matt Fagioli. We talked all about podcast guest strategies, including the benefits of being a guest, how to approach hosts, and how to make your pitch stand out.
Tune in and discover how you can leverage podcast guesting to make a lasting impact in your industry.
Specifically, this episode highlights the following themes:
✅ Leveraging podcast appearances to grow your audience
✅ How to find podcasts that align with your expertise
✅ How to approach podcasts as a guest and host
Time Stamps
00:00 - Introduction
00:37 - Importance of podcast guest strategies
02:06 - Tips on getting guests
05:22 - Using podcast as an excuse to reach out
06:33 - How to make business out of podcasting
11:22 - Final thoughts
At Honest Podcasts, we strive to help value-driven companies launch successful podcasts because we have the drive to help others succeed.
Connect with our team to learn how we can help you easily create strategic content that generates strong leads, develops loyal customers, and makes a positive impact.
Have an idea for a future podcast episode (or a guest in mind that you think would be a great fit)? Send us an email at hello@honestpodcasts.com. And don’t forget to follow us on Facebook, Instagram, and YouTube.