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September 1, 2023Are you ready to master the art of crafting emails that don't just secure conversions, but also drive significant sales?
Join me as I dive into the world of email mastery with Alex Melone and Andrei Marin, the Co-Founders of CodeCrew. Their insights have the potential to revolutionize your approach. From harnessing the power of A/B testing to understanding the psychology behind transforming readers into active buyers– it's all on the table. If you're into email marketing, this is the good stuff.
Alex and Andrei have been shaking things up for tons of businesses, and now it's your turn to put their knowledge to work and start crafting emails that not only convert but truly shine.
Specifically, this episode highlights the following themes:
✅ Transitioning from pushy sales to a value-driven approach
✅ The science behind attention-grabbing subject lines
✅ Navigating the art of persuasive email content
Links from this episode:
✅ Know more about Alex Melone: https://empathyfirm.com/alex-melone
✅ Know more about Andrei Marin: https://www.linkedin.com/in/andrei-marin-codecrew
✅ Learn more about CodeCrew: https://codecrew.us
✅ Create hyper-personalized messages with Klaviyo: https://www.klaviyo.com
✅ Connect with customers with Iterable: https://iterable.com
✅ Receive a 10% discount by simply mentioning that you tuned in to this episode: https://codecrew.us/#reach-out
Time Stamps
00:00 - Introduction
00:35 - About Alex Melone and Andrei Marin
01:28 - Email marketing is always changing
02:36 - Leveraging email marketing to drive sales and growth
05:37 - Common email marketing mistakes
12:59 - The importance of email segmentation
16:27 - Best email marketing platform for beginner
18:35 - How to choose the right type of email
23:53 - How to measure a campaign's effectiveness
26:07 - Gauging open rates and click-through rates
31:43 -The best days for sending email
36:55 -Takeaway
At Honest Podcasts, we strive to help value-driven companies launch successful podcasts because we have the drive to help others succeed.
Connect with our team to learn how we can help you easily create strategic content that generates strong leads, develops loyal customers, and makes a positive impact.
Have an idea for a future podcast episode (or a guest in mind that you think would be a great fit)? Send us an email at hello@honestpodcasts.com. And don’t forget to follow us on Facebook, Instagram, and YouTube.